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22/12/2024
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Onsite SEO and Offsite SEO: Basic differences you need to know

Google's algorithm changes continuously every day. As a business person or investor, website optimization is necessary and you should focus on investing to increase keyword rankings, helping your website reach closer to everyone. In overall SEO  will include Onsite SEO and Offsite SEO. So which factors are most important and how are they different? Let's share details with Saco Inc about the difference between Onpage SEO and Offpage SEO in the following article.

1. What is Onsite SEO?

Onsite SEO is the SEO process of making your website search engine friendly. This is also said to be the most important part of the overall SEO service that businesses need to pay attention to. By directly adjusting elements on the website so that search engines can collect information and understand the content and structure of the website.

This will include creating and inserting keywords into the article content, inserting meta tags, H1, H2 tags, etc. inserting Alt text for images, placing affiliate links Internal content for articles, websites, etc. ensures the web structure is intact, the page load speed is fast, and there are no page errors.

To be able to conduct Onsite SEO, you need to come up with SEO keywords for your website. By relying on keyword analysis tools to select keywords with many searches, low competition, high conversion so that search bots can analyze the page to determine keywords and rankings for your website. .

2. What is Offsite SEO?

Offsite SEO is an SEO strategy outside your website to promote your website on other advertising websites.

Currently there are two popular methods for Offpage SEO:

  • Backlinks from other websites to your website: Building backlinks is a popular and highly effective Off-page SEO technique. By building quality links to your website. You can earn quality backlinks in forums, 2.0 blogs, newspaper postings, linking articles on websites together, and cross-linking with other websites. Especially quality dofollow links have high PA PR.
  • Social media marketing: by sharing articles and web urls on today's popular social networking sites such as facebook, twitter, linkedin, pinterest,... to promote your web content to a large number of people. more consumers.

Backlink creation and social media strategies are all important in Offsite SEO, but you will not be able to fully control them. Especially when building backlinks, it will require a lot of effort, patience, diligence, and choosing good data resources to be able to build strong links and create effective backlinks to help your website rank higher. rank higher on search engines.

3. Onsite SEO or Offsite SEO which is more important?

It can be said that both Onsite SEO and Offsite SEO play an important role in the process of SEOing a website to the Google search engine. Each part will play a specific and important role. Therefore, the overall SEO is very good, comprehensively ensuring both Onsite SEO and Offsite SEO processes for the website.

If you do standard Onpage SEO for your website, it will help search engines easily understand the content your website provides. Combine with Offpage SEO to naturally link websites together to promote the main website. This helps increase keyword rankings and your website higher on search engines.

So you cannot ignore any factor, but if you must choose Onsite SEO or Offsite SEO, you will choose Onsite SEO to carry out your website SEO campaign. Make sure to ensure the best quality of the article, have enough keywords, insert them naturally, and link closely together so that one day search keywords can naturally top the list on search engines. search tool.

What is Saco Inc's hope for sharing about Onsite SEO and Offsite SEO? How they differ will help you better understand when choosing website SEO on search engines. From there, you can choose the unit that provides the most comprehensive, quality overall SEO service for your business on the market.

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